relevant work experience.
graphic designer
january 2024 - present
working as a graphic designer, after meeting the agency owner while working together at Three Pound Group. I collaborate on a wide range of branding projects, from small local cafés to larger insurance and corporate clients. The work spans a broad variety of styles and industries, keeping each project fresh, flexible, and creatively varied.
graphic designer
january 2023 - January 2026
In my position at Three Pound Group, I designed and developed the branding campaigns behind the seasonal events across seven hospitality venues. Including the camfield in burswood, the stables bar in the cbd, the elford in mount lawley, good company in karrinyup, the reveley in elizabeth quay, the white horse in baldivis and little creatures elizabeth quay.
My role covered the full creative process — from concept to execution — producing professional, print-ready designs ranging from small-format items like branded drink coasters to large-scale installations such as 4-metre-tall TV wraps. A significant part of my work also focused on digital marketing, where I created engaging social media assets and paid advertising campaigns for Meta Business Suite and external hospitality partners including Perth Now and City of Perth.
CREATIVE MANAGER
October 2020 - january 2023
In my role at Amped Digital, I was responsible for a wide range of design and marketing tasks. Redesigning responsive websites (e-commerce and business-to-business), creating effective UI/UX, creating marketing reports, budgeting, creating campaigns and evaluating the success of the creative department. This role has provided me with the opportunity to build relationships with clients from large international brands such as Samsung and LG.
graphic designer
june 2020 - january 2021
underground writers
As a volunteer, I assisted Underground Writers in developing a new brand and redesigning their online publication.
graphic designer
june 2021 - january 2022
scott watson design
I provided contract work for Scott Watson Design. My role required me to design and refine previous wayfinding pieces. This work primarily required me to create maps of trails and campsites in rural Western Australia.
proudroots
graphic designer
december 2019 - june 2020
I volunteered as a graphic designer for the not-for-profit group, ‘ProudRoots’. The organisation’s goal is to open the first community centre in Perth for Maori, Pacific Islander and Aboriginal communities. Their goal is to preserve culture, establish financial independence and uplift the people.
graphic designer
january 2013 - present
freelance graphic design
Whilst studying Graphic Design at Curtin University I undertook paid Graphic Design briefs: Some examples of this work includes producing certificates and pamphlets for a Healthcare Professional, and designing packaging material for a small business owner.
education
tertiary education
2012 - 2015
curtin university
Undergraduate studies in graphic design and advertising
(taken over 2.5 years).
I decided to transition into freelance design work before completing my degree as i was already gaining hands on experience with real clients and projects. i’ve kept building on that foundation ever since through professional projects and ongoing learning
academic achievements
young originals award
In year 12, my major art piece was chosen to be displayed at the Young Originals and exhibited at Edith Cowan University.
head of school commendation
I was commended for my high academic performance by the Curtin University’s Head of School of Design and Built Environment.
sue taylor award
I received the Sue Taylor Art and Design Award, which is awarded to a student who demonstrates consistent enthusiasm, hard work, and a passion to create high quality art or design.
MY SKILLS
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I design considered visual identities and branded assets across both print and digital platforms. My work includes typography-led layouts, campaign design, packaging, menus and event collateral, with a strong focus on clarity, consistency and cohesive brand storytelling. I am highly proficient in Adobe Illustrator, InDesign and Photoshop, and regularly use Canva and Figma for layout development, visual communication and graphic design. I enjoy translating ideas into thoughtful, well-crafted design that balances creativity with strategic purpose.
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Highly skilled in photo editing and manipulation using Adobe Photoshop, applying advanced layering, masking and compositing techniques to create seamless and visually impactful imagery.
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As part of my professional expertise, I design responsive websites that prioritise usability, accessibility and strong visual communication. In an increasingly mobile-dependent society, creating intuitive and engaging digital experiences is essential. I am skilled in UX wireframing using Figma and have experience editing and managing websites across platforms including Shopify, WordPress, Squarespace and Webflow.
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My experience extends to user research and persona creation, wireframes, UI design, prototyping, testing, and all phases associated with UX/UI design.
With experience working on UI projects for large corporations such as Mineral Resources and smaller startups, I have gained a vast amount of knowledge and experience.